We recently had the pleasure of completing an order for 10,000 custom 1’’ buttons for ReachOut.com. If you have not heard of ReachOut.com yet, they are a non-profit organization with the goal of providing help to millions of teens and young adults to allow them to lead happier lives. They help teens and young adults who are struggling with tough times and mental health issues.

Shown below is a close up picture of their custom buttons, as well as a picture of their complete order of 10,000 custom 1’’ buttons!

Here is a recent button magnet job we did for Sid & Marty Kroffts Saturday Morning Hits. We were able to manufacture a 1.75″ x 2.75″ button magnet for them to hand out as promotional items. The magnets were used to promote their DVD.

View the photo below to see the work we did for them.

Notice the bright vivid colors. These turned out great!

Showing off the NERDY buttons that PureButtons printed.

NERDY is a new and emerging streetwear brand consisting of free-thinkers and naturally high composers! As a lifestyle brand they create and design the happenings of life for life. Their vision is to classify their experiences and encode them symbolically in which defines our culture.

Be sure to check out the site NERDY.

When the economy is having difficulties, many things change.  Some recent examples of businesses changing to stay competitive is Ford, announcing that they will produce less trucks and SUVs to manufacture more small cars.  In marketing and advertising, for example, you see PPC campaigns taking a hit.  Google and Yahoo both failed to meet investor expectations and their stocks went down. Buttons, however, have grown exponentially during this state of the economy.  As a company, we have noticed a lot of companies, big and small, placing more and larger orders for buttons.  Interestingly enough, we have seen a dramatic growth in inquiries from marketing and merchandising companies interested in promotional buttons and advertising buttons. Record labels, as well, seem to be placing larger orders for band buttons. Campaign buttons are also extremely popular this time of year.

To confirm this theory, we were talking with our parts supplier, and they have also experienced enormous growth.  What does all this mean?  In a state of economic uncertainty, companies and record labels look for a cheaper, more effective way to promote or advertise. Another reason, is companies want to conserve as much as possible to stay competitive, in case of continued economic uncertainty.

Lessons to take away from this period in time.  Buttons are the cheapest and most effective form of advertising.  Band buttons are the best selling band merchandise. More people are willing to pay $5 for some band buttons than $25 for a t-shirt.  Even better, for bands, band button packs.  Also, button packs are great tools for a promotional.